Embonini yokuthengisa nokudla encintisana kakhulu, ukukhetha okulungileisiphuzo ingilazi yefriji yomnyango wengilazikubalulekile. Le minyango ayivumeli nje kuphela amakhasimende ukuthi abone ngokucacile imikhiqizo ngaphakathi, kodwa futhi ithuthukisa ukusebenza kahle kwamandla, inciphise ukulahleka komkhiqizo, futhi ithuthukise ulwazi lokuthenga oluphelele. Kubathengi be-B2B emkhakheni weziphuzo neziqandisi, ukuqonda izici ezibalulekile, izinhlobo, kanye nezinzuzo zeziqandisi zeminyango yengilazi kubalulekile ekukhetheni imishini esezingeni eliphezulu esekela ukusebenza kahle kanye nokwaneliseka kwamakhasimende. Iziqandisi zeminyango yengilazi ezisezingeni eliphezulu zinganikeza amabhizinisi ukonga amandla isikhathi eside, ulwazi oluthuthukisiwe lwamakhasimende, kanye nokuphathwa kwempahla okulungiselelwe.

Njengoba isidingo semakethe sokusebenzisa kahle amandla kanye nolwazi oluthuthukisiwe lwamakhasimende lukhula, iziqandisi zeminyango yengilazi sezibe yinto ebalulekile ezitolo ezinkulu, ezindaweni zokudlela, kanye nasezindaweni zokungenisa izihambi. Ezitolo ezinkulu ezinkulu, ezitolo ezinkulu, emakhefi, nasemahhotela, ukubonisa ngokucacile iziphuzo nemikhiqizo ebandayo akugcini nje ngokuthuthukisa ukuthengisa kodwa futhi kuqinisa isithombe somkhiqizo. Ukutshala imali eziqandisini zeminyango yengilazi zesimanje kusiza amabhizinisi ukunciphisa ukusetshenziswa kwamandla, ukuthuthukisa ukusebenza kahle, kanye nokuthola inzuzo yokuncintisana emakethe.

Izinhlobo zeIminyango Yengilazi Yesiqandisi Seziphuzo

Iminyango yengilazi yesiqandisi yeziphuzo iza ngezitayela ezahlukene, ngayinye ifanela izidingo zebhizinisi ezahlukene:

●Umnyango wengilazi eyodwa– Kuhle kakhulu kuma-friji amancane, okunikeza ukubonakala okucacile ngenkathi kunciphisa ukusetshenziswa kwamandla; okuvame ukusetshenziswa ezitolo eziseduze, emahhovisi, noma ezindaweni ezincane zokuthengisa.
●Umnyango wengilazi ophindwe kabili– Ifanele amafriji aphakathi namakhulu, inikeza amandla okugcina izinto amaningi ngenkathi igcina ukusetshenziswa kahle kwamandla; ifanele izitolo ezinkulu kanye nezitolo ezinkulu.
●Umnyango wengilazi oshelelayo- Isetshenziswa ezindaweni zezentengiselwano ezinesikhala esincane, kusiza ukugcina amazinga okushisa angaphakathi azinzile, ukuvimbela ukulahleka kokushisa, futhi kuhlinzeke ukufinyelela okulula kwamakhasimende.
●Umnyango wengilazi ojikayo– Kuvamile ezitolo eziseduze, ezindaweni zokudlela, nasezitolo ezinkulu, okunikeza ukufinyelela okulula kubasebenzi namakhasimende; ilungele ukusetshenziswa kakhulu.
●Iminyango yengilazi eyenziwe ngokwezifiso– Amabhizinisi angenza ngezifiso iminyango ngokwezidingo zomkhiqizo, usayizi, ukukhanya, kanye namashelufu ukuze kuhlangatshezwane namasu okuthengisa ahlukene kanye nezidingo zokubonisa.

Izici Eziyinhloko Zezicabha Zengilazi Zesiqandisi Seziphuzo

●Ingilazi esezingeni eliphezulu– Ingilazi ethambile noma enamafasitela amabili ithuthukisa ukuqina nokuphepha, imelana nokusetshenziswa njalo kwansuku zonke kanye nemiphumela yangaphandle.
●Idizayini eyonga amandla– Izembozo zengilazi ezifakwe ugesi kanye nezimbozo ezikhipha umswakama omncane zinciphisa ukusetshenziswa kwamandla futhi zigcina amazinga okushisa angaphakathi azinzile, okulungele amahora amaningi okusebenza.
●Ukukhanya kwe-LED– Ukukhanya kwangaphakathi okukhanyayo, okufanayo kuthuthukisa ukubonakala komkhiqizo, kudonsela amakhasimende, ikakhulukazi ezimweni zokukhanya okuncane noma zasebusuku.
●Ubuchwepheshe bokulwa nenkungu– Iqinisekisa umbono ocacile ezindaweni ezinomswakama ophezulu, ivimbela ukuminyana ngaphakathi kwesiqandisi okungathinta ulwazi lwamakhasimende.
●Indlela yokukhiya– Izingidi ezingakhethwa zivikela imikhiqizo ezindaweni zokuthengisa noma zokugcina, ezifanele iziphuzo ezinenani eliphezulu noma izinto ezikhethekile.
●Ukulungiswa okulula– Ukwakhiwa kwengilazi neminyango esezingeni eliphezulu kwenza kube lula ukuhlanza nokunakekela, kunciphisa izindleko zokusebenza zesikhathi eside.

Izinzuzo Zokusebenzisa Iminyango Yengilazi Yesiqandisi Seziphuzo

●Ukubonakala komkhiqizo okuthuthukisiwe– Amakhasimende angabona kalula imikhiqizo, akhuthaze ukuthenga ngokuphazima kweso, athuthukise ulwazi lokuthenga, futhi andise ukuthengisa.
●Ukonga amandla– Imiklamo yesimanje yeminyango yengilazi inciphisa ukusetshenziswa kukagesi, yehlisa izindleko zokusebenza, futhi isekela amasu ebhizinisi azinzile.
●Ukulahlekelwa komkhiqizo okuncishisiwe– Ukubonakala okucacile kanye nokufinyelela kalula kuvimbela ukugcwala ngokweqile kanye nokonakala, okuthuthukisa ukuphathwa kwempahla.
●Ukubukeka kobungcweti– Iminyango yengilazi inikeza ukubukeka okuhlanzekile nokwesimanje, okuthuthukisa ukukhanga kwesitolo kanye nesithombe somkhiqizo.
●Ulwazi oluthuthukisiwe lwamakhasimende– Ukuboniswa okucacile kweziphuzo nezinto ezibandayo kuvumela amakhasimende ukuthi asheshe athole abakudingayo, okuthuthukisa ukusebenziseka kalula.
●Ukuqina nokuthembeka– Ukwakhiwa kwengilazi neminyango esezingeni eliphezulu kumelana nokusetshenziswa njalo kanye nokuminyana kwabantu abaningi, okwandisa isikhathi sokuphila kwemishini.

Izicelo Ezindaweni ze-B2B

Iminyango yengilazi yesiqandisi seziphuzo isetshenziswa kabanzi ezindaweni ezahlukene zezentengiselwano:

●Izitolo ezinkulu nezitolo zokudla- Bonisa iziphuzo ezibandayo, amanzi asemabhodleleni, amajusi, kanye nemikhiqizo yobisi ukuze ukhethe futhi uthenge amakhasimende ngokushesha.
●Izindawo zokudlela nama-cafe– Abasebenzi bangathola iziphuzo ngendlela ephumelelayo, bandise isivinini sesevisi futhi bathuthukise ukwaneliseka kwamakhasimende.
●Izitolo ezilula kanye neziteshi zikaphethiloli– Ukubonakala komkhiqizo kukhuthaza ukuthengwa ngokuphamazela, kukhulisa imali engenayo yokuthengisa.
●Amahhotela nezindawo zokungenisa izihambi- Gcina ukubukeka kwekhwalithi ephezulu ngenkathi uvumela amakhasimende ukuthi azikhethele iziphuzo noma ukudla okulula.
●Izitolo ezithengisa izinto kanye nezitolo- Qinisekisa ukuhambisana nokusebenza kahle kwamandla ezindaweni eziningi, ngenkathi ugcina isithombe somkhiqizo esihlangene.
●Ama-cafeteria ezinkampani kanye namakhishi ezentengiselwano- Nikeza indawo yokugcina iziphuzo nemikhiqizo ebandayo, okwenza kube lula ukuphathwa nokusatshalaliswa.

Izinto Okufanele Uzicabangele Zokukhiqiza Nekhwalithi

●Uhlobo lwengilazi– Ingilazi ephindwe kabili noma eqinisiwe iqinisekisa ukuqina, ukufudumala, kanye nokumelana nokuphuka.
●Izimpawu zomnyango– Izivalo zekhwalithi ephezulu zigcina umoya ungangeni, zivimbela ukulahleka komoya obandayo futhi zithuthukisa ukusebenza kahle kwamandla.
●Amahinji kanye nezindlela zokushelela– Ukusebenza kahle kunciphisa ukuguguleka futhi kwandise isikhathi sokuphila ngenkathi kuqinisekiswa ukuvulwa nokuvalwa okulula.
●Izinketho zokwenza ngokwezifiso– Amashalofu alungisekayo, amaphaneli anophawu, kanye nokulungiswa kwezibani ze-LED kuhlangabezana nezidingo zebhizinisi ezahlukahlukene.
●Ukuphepha nokuthobela imithetho– Imikhiqizo ihlangabezana nokusebenza kahle kwamandla, ukuphepha kokudla, kanye nezinye izindinganiso zemakethe, okuqinisekisa ukuhambisana nokuthengwa kwe-B2B.
●Isevisi yangemva kokuthengisa– Abahlinzeki abathembekile banikeza isiqondiso sokufaka, ukwesekwa kokugcinwa, kanye nezingxenye ezithathelwa indawo ukuze kusebenze kahle isikhathi eside.

Ngokukhetha iminyango yengilazi yesiqandisi seziphuzo esezingeni eliphezulu, eyonga amandla, futhi ehlala isikhathi eside, abathengi be-B2B bangathuthukisa kakhulu ukusebenza kahle, ulwazi lwamakhasimende, kanye nenzuzo yesikhathi eside. Ukusekelwa kochwepheshe kwabahlinzeki kunciphisa kakhulu izindleko zokulungisa futhi kuqinisekisa ukusebenza okuthembekile ezindaweni ezahlukahlukene zezentengiselwano.

Isiphetho

Iminyango yengilazi yesiqandisi seziphuzo idlala indima ebalulekile ekuthuthukiseni ukubonakala komkhiqizo, ukusebenza kahle kwamandla, kanye nokuhlangenwe nakho komsebenzisi jikelele. Ukutshala imali eziqandisini zeminyango yengilazi ezisezingeni eliphezulu kuvumela amabhizinisi ukuthi adonse amakhasimende amaningi, anciphise izindleko zokusebenza, futhi alondoloze indawo yokuthengisa yobungcweti. Kubathengi be-B2B, ukuqonda izici zomkhiqizo, izinhlobo, kanye nezinzuzo kusiza ekwenzeni izinqumo zokuthenga ezinolwazi ezisekela ukukhula kwebhizinisi kanye nokusimama. Ukukhetha umhlinzeki ochwepheshe onezixazululo ezenziwe ngokwezifiso kuqinisekisa ukuthi imishini ihlangabezana nezidingo ezithile zohlelo lokusebenza futhi ikhulisa ukusebenza kahle kwesikhathi eside.

Imibuzo Evame Ukubuzwa

1. Uyini umnyango wengilazi wesiqandisi sesiphuzo?
A isiphuzo ingilazi yefriji yomnyango wengilaziiyisicabha esibonakalayo esiqandisini sezentengiselwano esivumela amakhasimende ukuthi abone imikhiqizo ngenkathi egcina ukusebenza kahle kokupholisa.

2. Yiziphi izinzuzo eziyinhloko zokusebenzisa iziqandisi zeminyango yengilazi?
Iminyango yengilazi ithuthukisa ukubonakala komkhiqizo, ithuthukisa ukusebenza kahle kwamandla, inciphisa ukulahleka komkhiqizo, ihlinzeka ngokubukeka kobungcweti, futhi ithuthukisa ulwazi lwamakhasimende.

3. Yimaphi amabhizinisi avame ukusebenzisa iminyango yengilazi yesiqandisi seziphuzo?
Zisetshenziswa kabanzi ezitolo ezinkulu, ezitolo ezithengisa izinto ezishibhile, ezindaweni zokudlela, emakhefi, emahhotela, ezindaweni zokuthengisa, kanye nasezindaweni zokudlela zezinkampani kanye nasekhishini lezentengiselwano.

4. Ulukhetha kanjani uhlobo olufanele lomnyango wengilazi ebhizinisini lakho?
Cabanga ngosayizi weyunithi yesiqandisi, ukulinganiselwa kwesikhala, uhlobo lomkhiqizo, izidingo zokonga amandla, ukufinyeleleka kwamakhasimende, kanye nesitayela sokuvula iminyango.